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馭捷FUNN / 自行車零件系列減碳包裝設計
以「通用模組化設計」為核心,將原四款外盒整合為單一通用外盒與內架,兼具吊掛、開窗與陳列功能,並以去膠化結構簡化製程,降低產品多樣性所帶來的庫存成本壓力;並優化倉儲空間,簡化倉儲管理流程,同步降低運輸成本與整體碳足跡。
結構採單一環保材質與卡榫設計,搭配清楚回收標示,提升回收效率並減輕環境負荷。
視覺採用大量留白的減墨設計手法,透過”山巒小徑、等高線”之創意概念,營造山野騎行樂趣的品牌象徵,傳達「專業可靠、豪邁有力」的包裝定位訴求,建立整體獨特形象的品牌減碳包裝。
#減碳包裝設計
#榮獲 2026 寶島包裝節_永續包裝設計 金獎

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FUNN Bicycle Components Modular Sustainable Packaging Design
The FUNN Bicycle Components Packaging is centered on a universal modular design, consolidating four original box formats into one universal carton and insert system. The packaging supports hanging display, product viewing, and retail presentation, while its glue-free structure simplifies production and reduces inventory pressure caused by product variations. It also optimizes storage space, streamlines warehouse management, and lowers transportation costs and overall carbon footprint.
The structure uses a single eco-friendly material with an interlocking system, supported by clear recycling guidance to improve recovery efficiency and reduce environmental impact.
The visual design adopts generous white space and reduced-ink printing. Inspired by mountain trails and topographic contour lines, it creates a distinctive brand symbol for the joy of outdoor cycling while conveying a professional, reliable, bold, and powerful positioning. The result is a distinctive low-carbon packaging solution that integrates functionality, brand identity, and sustainability.
#Carbon-reducing packaging design
# 2026 Taiwan Packaging Festival - Sustainable Packaging Design Gold Award
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